The Magazine of Columbia Business School
Winter 2021

Features

The Golf Guru
Research
The Golf Guru

Professor Mark Broadie’s strokes gained method is a game changer.

A Day in the Life
Alumni
A Day in the Life

Austin Cohen ’16, Founder, FlexIt

Bridging the Great Divide
At CBS
Bridging the Great Divide

A popular course seeks to understand the roots of polarization in America, and train future business leaders to heal the rift.

Research Quick Takes Read More

The Pandemic Effect

Slow Government Response to COVID Left Businesses to Lead the Way in Lockdowns

Research by Lisa Yao Liu, Accounting

Getting Lockdowns Right

Research by Amit Khandelwal, Economics

Latest Research

A New Way to Know What Users Really Want Online

Research by Shawndra Hill and Olivier Toubia, Marketing

Do Wealthy People Deserve to Be Rich?

Research by Shai Davidai, Management

Listen In

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Podcast
Diversity, Equity, and Inclusion at Goldman Sachs: Erika Irish Brown '98

Irish Brown shares some of the measures she’s put into place that address racial injustice and help move the organization toward a place of equity.

Webinar
Data Science in Marketing

Facebook principal scientist and senior lecturer Shawndra Hill and Professor Olivier Toubia examine the past, present, and future of data science in marketing.

Podcast
What Can Businesses Learn From Protesters? (Part 1)

A look at the nature of protest itself.